[BCMA] Marketing and Visitor Services Manager job posting
Moderated BCMA subscriber listserv.
bcma at lists.vvv.com
Mon Jul 22 18:56:43 PDT 2013
We've had a few changes internally and are re-posting our Visitor Services
Manager with Marketing. Here it is!
Marketing & Visitor Services Manager
The Gulf of Georgia Cannery, built in 1894 in the historic village of
Steveston, is a living monument to the individuals involved in BC’s
fishing industry. The site is operated by the Gulf of Georgia Cannery
Society, an independent, non-profit society and registered charity.
Working in partnership with Parks Canada, the Society strives to preserve
the history of the BC fishing industry and present it in an engaging and
relevant way. The site is open to the public year round and welcomes
50,000 people each year from across the Lower Mainland and around the
world.
Under the supervision of the Executive Director, the Marketing and Visitor
Services Manager is a key position involved in enhancing the visibility of
the site and leading the visitor services team in creating exceptional
experiences for visitors.
Responsibilities:
Marketing
You will put the public face on the Cannery with exceptional promotion and
public relations initiatives. Your duties include:
· Coordinating all marketing and promotional activities.
· Designing and publishing basic promotional material and overseeing
the production of larger publications.
· Preparing and managing marketing budget.
· Acting as media liaison; including increasing the profile of the
Cannery through press releases, media sponsorship, etc.
· Overseeing the maintenance of contact lists for all stakeholders.
· Developing and overseeing the implementation of social media plan.
· Liaising with Parks Canada to maximize collaborative marking
opportunities.
· Promoting the cannery to tour operators and educational
organizations.
· Overseeing management of membership communications; including the
quarterly production and distribution of Cannery Currents Newsletter.
· Liaising with Tourism Vancouver, Tourism Richmond, and other
tourism agencies.
Visitor Services
You will lead a team of heritage interpreters and the Program Coordinator
in ensuring visitors have a quality experience. Your duties include:
· Implementing and continuously improving systems, standards and
processes for visitor services management.
· Developing and maintaining strong relationships and positive
communications with stakeholder groups.
· Maintaining an updated knowledge of the Cannery and the local
area.
· Overseeing facility operation including, maintaining open hours,
overseeing opening and closing procedures, and maintaining gallery
readiness.
· Ensuring that visitor services are available in both official
languages.
· Working with the Public Programs Manager to develop tours, events
and exhibits.
· Developing and managing the payroll budget for interpretive staff
and retail assistants, including reviewing time sheets and schedules.
· Supervising the Program & Volunteer Coordinator in the development
and delivery of education programs and in all aspects of volunteer
management.
Qualities:
· You possess high energy, initiative, and a passion for exceptional
customer service.
· You have outstanding relationship building and communication
skills.
· You analyze visitor feedback and sales reports and articulate
strategic recommendations.
· You efficiently multitask and effectively solve problems.
· You work effectively with cross-functional teams as both a leader
and a participant.
· You act with uncompromising honesty, integrity and ethics.
· You energize others – lead by example, recognize contributions and
celebrate accomplishments.
· You search for opportunities and are willing experiment and take
risks.
· You exhibit a business mindset with a drive for results.
Skills:
· Bachelor's degree or diploma in communications, marketing, or
public relations or an equivalent combination of education and work
experience
· Experience in hospitality tourism, cultural attractions or related
subjects.
· Proven success record in leadership and managing people.
· Fluent in English, with strong research, writing, and editing
skills
· Knowledge of MS Office Suite and Adobe Creative Suite.
· Knowledge of French or other language is an asset.
Hours: 40 hours/week Tuesday – Saturdays regularly with flexibility for
special events
Compensation:
· Salary range is commensurate with experience and qualifications.
· Comprehensive benefits package.
· RRSP matching contribution program.
· Ongoing professional and personal development.
Please send resume and cover letter to Rebecca Clarke, Executive Director
at rebecca.clarke at pc.gc.ca by August 11, 2013.
Only suitable candidates will be contacted. No phone calls please.
Rebecca Clarke, Executive Director
Gulf of Georgia Cannery Society
12138 Fourth Ave. Richmond, BC V7E 3J1
ph: 604-664-9192
cell: 778-836-0230
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