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<p class="MsoNormal"><span style="mso-fareast-language:EN-CA"><img width="272" height="59" style="width:2.8333in;height:.6145in" id="Picture_x0020_2" src="cid:image001.jpg@01D2BD1A.CB3D0960" alt="mov_black"></span><span lang="EN-US" style="font-size:10.0pt;font-family:"Tahoma",sans-serif"><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="font-size:10.0pt;font-family:"Tahoma",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><b><span lang="EN-US" style="font-size:10.0pt;font-family:"Verdana",sans-serif"><o:p> </o:p></span></b></p>
<p class="MsoNormal" align="center" style="text-align:center"><b><span lang="EN-US" style="font-size:11.0pt;font-family:"Century Gothic",sans-serif"><o:p> </o:p></span></b></p>
<p class="MsoNormal" align="center" style="text-align:center"><b><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif">JOB OPPORTUNITY<o:p></o:p></span></b></p>
<p class="MsoNormal"><b><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif"><o:p> </o:p></span></b></p>
<p class="MsoNormal"><b><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif">Position</span></b><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif">:
</span><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif">
</span><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif">Marketing and Communications Officer<o:p></o:p></span></p>
<p class="MsoNormal"><b><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif">Salary:</span></b><b><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif">
</span></b><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif">Pay Grade 22 ($24.57 - $28.91)<o:p></o:p></span></p>
<p class="MsoNormal"><b><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif">Reports to:</span></b><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif">
</span><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif">Director of Philanthropy<o:p></o:p></span></p>
<p class="MsoNormal"><b><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif">Posting Date</span></b><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif">: April 20, 2017
<b>Closing Date</b>: 9:00am, May 5, 2017<b><o:p></o:p></b></span></p>
<p class="MsoNormal"><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><b><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif"><o:p> </o:p></span></b></p>
<p class="MsoNormal"><b><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif">Nature of Position:</span></b><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif"> The Marketing and Communications Officer</span><span style="font-size:11.0pt;font-family:"Arial",sans-serif">
has primary responsibility for coordinating the Museum's marketing department with support to the fundraising and philanthropic initiatives of the organization. This position will implement strategic marketing and sales plans for the Museum that enhance MOV’s
visibility and reputation, further engage community partnerships, drive attendance, increase admissions, rentals and group sales.
<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Arial",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><b><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Duties and Responsibilities<o:p></o:p></span></b></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Responsible for implementation of marketing and communications strategies, in consultation with the Board Committee, and Senior Management, for the Museum’s exhibitions,
programs and events using both traditional and new media technology that increase brand awareness, target identified audiences and meet annual targets for admission, rentals and groups sales.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Develop and distribute fundraising materials to support philanthropic goals<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Ensure philanthropic messaging is incorporated throughout all communications materials as appropriate<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Develop, monitor, analyze and report on key marketing and sales metrics, regularly tracking progress towards goals.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Provide feedback on marketing and communications strategies for effectiveness and recommend adjustments to plans as required.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Support the Museum earned revenue operations including rentals, group sales, and program bookings, working closely with the Education, Engagement and Operations departments<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Responsible for ensuring all Museum materials reflect the organization’s brand as outlined in the brand guidelines, and coaching other staff on the use of these materials
in programs and events.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Creating and maintaining, in partnership with exhibition and programming staff, a plan for on-site signage that enhances the brand and improves the visitor experience.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Coordinate the upkeep of the MOV annual calendar of events, programs and exhibitions and ensure internal communication processes serve management and staff.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Coordinate the Museum’s website content, improving the user experience, maintaining functionality and managing updates.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Responsible for implementing Museum public relations plans to promote exhibitions, programs and events including developing and maintaining partnerships with appropriate
media and tourism industry.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Oversees MOV’s external communications through appropriate channels including but not limited to media releases, public service announcements, newsletters, social media
and website.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Coordinates the design of print and digital materials through contract designers.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Contribute to the development of marketing and communications budgets including monitoring performance to Key Performance Indicators.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Build effective working relationships within and without MOV to achieve desired outcomes.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Supervise staff and volunteers as required to support marketing activities.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt"><span style="font-size:11.0pt;font-family:"Arial",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><b><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif"><o:p> </o:p></span></b></p>
<p class="MsoNormal"><b><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif">Required Qualification, Knowledge, Education and Skills<o:p></o:p></span></b></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l1 level1 lfo2">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Expertise in building and implementing marketing/communications strategies, including the development of donor-focused strategies, with proven ability to meet targets.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l1 level1 lfo2">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Demonstrated proficiency in use of computer systems including Adobe InDesign, CRM, website publishing platforms, photo shop, social media, and other related software.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l1 level1 lfo2">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Considerable knowledge of print production and pre-press knowledge.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l1 level1 lfo2">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Ability to take projects from concept through final production.
<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l1 level1 lfo2">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Exceptional copywriting, editing and proofreading skills.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:18.0pt;text-indent:-18.0pt;mso-list:l1 level1 lfo2">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Experience in market research, analysis and reporting.<o:p></o:p></span></p>
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</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">The ability to multi-task and manage time in a fast-paced, multi-faceted organization.<o:p></o:p></span></p>
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</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Ability to build effective teams and motivate co-workers, volunteers and direct reports.<o:p></o:p></span></p>
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</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Substantial experience working with the media to achieve marketing/public relations goals.<o:p></o:p></span></p>
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</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Ability to organize people and activities and establish and maintain effective working relationships with co-workers, volunteers, direct reports, community groups,
and other key contacts. <o:p></o:p></span></p>
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</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Ability to work independently and to exercise independent decision-making and sound judgment.<o:p></o:p></span></p>
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</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Knowledge and experience with local, regional and provincial arts and cultural sector and tourism industry.<o:p></o:p></span></p>
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</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">Bachelor’s degree or equivalent in marketing/communications or a related field.
<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Arial",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><b><span lang="EN" style="font-size:11.0pt;font-family:"Arial",sans-serif">Experience<o:p></o:p></span></b></p>
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</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Arial",sans-serif">A minimum of three years related marketing and communication experience is required, preferably in a non-profit, museum or tourism attraction setting.
<o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><b><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif">Hours:</span></b><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif"> Normal work week is 35 hours, Monday through Friday, between 8:30am
and 5:00pm but flexible shifts including some weekend work will be required for special events and MOV Programs.
<o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif">Note: This position falls under the jurisdiction of CUPE local 15.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:36.0pt"><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif">Please submit application in writing or by email no later than
<b>9:00am, May 5, 2017 </b>to:<o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><span lang="EN-US"><a href="mailto:humanresources@museumofvancouver.ca"><span style="font-size:11.0pt;font-family:"Arial",sans-serif">humanresources@museumofvancouver.ca</span></a></span><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif"><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="font-size:11.0pt;font-family:"Arial",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><span lang="EN-US" style="font-size:11.0pt;font-family:"Calibri",sans-serif"><o:p> </o:p></span></p>
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