<html><head><meta http-equiv="Content-Type" content="text/html charset=utf-8"><meta http-equiv="Content-Type" content="text/html charset=utf-8"></head><body style="word-wrap: break-word; -webkit-nbsp-mode: space; -webkit-line-break: after-white-space;" class="">Hi Terry;<div class=""><br class=""></div><div class="">Here are some points for you to consider.</div><div class=""><br class=""></div><div class=""><ul class="MailOutline"><li class="">You gets what you pays for.</li><li class="">Logo design is one of the many steps in a well thought out branding program. It is preceded by many steps that inform the resultant logo.</li><li class="">The logo is one component of many graphic elements that work in concert to support your brand (image, public persona, instant recognition).</li><li class="">Effective banding will help you achieve your organization’s objectives.</li><li class="">Interview several teams (solo practitioners, marketing agencies, design firms).</li><li class="">Evaluate based on:</li><ul class=""><li class="">past work;</li><li class="">understanding of the GLAM sector in general and the PDMA in particular as well as its audience;</li><li class="">connection to community ;</li><li class="">team member credentials and track record of working together;</li><li class="">methodology;</li><li class="">scope of service and deliverables;</li><li class="">fees and disbursements;</li><li class="">and last but not least, how nice they are.</li></ul></ul><div class=""><br class=""></div><div class="">Hope this helps.</div><div class=""><br class=""></div><div class="">Regards;</div><div class="">Chris</div><div class=""><br class=""></div><div class="">
<div style="color: rgb(0, 0, 0); letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; word-wrap: break-word; -webkit-nbsp-mode: space; -webkit-line-break: after-white-space;" class=""><span class="Apple-style-span" style="font-size: 16px; font-variant-ligatures: normal; font-variant-position: normal; font-variant-numeric: normal; font-variant-alternates: normal; font-variant-east-asian: normal; border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; font-variant-ligatures: normal; font-variant-position: normal; font-variant-numeric: normal; font-variant-alternates: normal; font-variant-east-asian: normal; line-height: normal; orphans: 2; widows: 2; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; font-variant-ligatures: normal; font-variant-position: normal; 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font-variant-ligatures: normal; font-variant-position: normal; font-variant-numeric: normal; font-variant-alternates: normal; font-variant-east-asian: normal; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; font-variant-ligatures: normal; font-variant-position: normal; font-variant-numeric: normal; font-variant-alternates: normal; font-variant-east-asian: normal; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; font-variant-ligatures: normal; font-variant-position: normal; font-variant-numeric: normal; font-variant-alternates: normal; font-variant-east-asian: normal; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; font-variant-ligatures: normal; font-variant-position: normal; font-variant-numeric: normal; font-variant-alternates: normal; font-variant-east-asian: normal; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; font-variant-ligatures: normal; font-variant-position: normal; font-variant-numeric: normal; font-variant-alternates: normal; font-variant-east-asian: normal; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; font-variant-ligatures: normal; font-variant-position: normal; font-variant-numeric: normal; font-variant-alternates: normal; font-variant-east-asian: normal; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; font-variant-ligatures: normal; font-variant-position: normal; font-variant-numeric: normal; font-variant-alternates: normal; font-variant-east-asian: normal; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; font-variant-ligatures: normal; font-variant-position: normal; font-variant-numeric: normal; font-variant-alternates: normal; font-variant-east-asian: normal; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; font-variant-ligatures: normal; font-variant-position: normal; font-variant-numeric: normal; font-variant-alternates: normal; font-variant-east-asian: normal; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; font-variant-ligatures: normal; font-variant-position: normal; font-variant-numeric: normal; font-variant-alternates: normal; font-variant-east-asian: normal; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; font-variant-ligatures: normal; font-variant-position: normal; font-variant-numeric: normal; font-variant-alternates: normal; font-variant-east-asian: normal; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; font-variant-ligatures: normal; font-variant-position: normal; font-variant-numeric: normal; font-variant-alternates: normal; font-variant-east-asian: normal; line-height: normal; border-spacing: 0px;"><div style="margin: 0px;" class=""><div class="" style="font-size: 14px; orphans: auto; widows: auto;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; orphans: 2; widows: 2; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="font-size: 12px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><div class="" style="margin: 0px;"><div class="" style="font-size: 14px; orphans: auto; widows: auto;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; orphans: 2; widows: 2; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="font-size: 12px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><div class="" style="margin: 0px;"><font face="Verdana" color="#004080" class="" style="line-height: normal; color: rgb(0, 64, 128); font-size: 10px;">Chris Au <font class="Apple-style-span" size="1"><span class="Apple-style-span" style="font-size: 6px;">CGD SEGD NAI</span></font></font></div><div class="" style="margin: 0px;"><font face="Verdana" color="#004080" class="" style="line-height: normal; color: rgb(0, 64, 128); font-size: 10px;">. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .</font></div><div class="" style="margin: 0px;"><font face="Verdana" color="#004080" class="" style="line-height: normal; color: rgb(0, 64, 128); font-size: 10px;">Didax Design</font></div><div class="" style="margin: 0px;"><font face="Verdana" color="#004080" class="" style="line-height: normal; color: rgb(0, 64, 128); font-size: 10px;">Metro Vancouver, BC, Canada</font></div><div class="" style="margin: 0px;"><font face="Verdana" color="#004080" class="" style="line-height: normal; color: rgb(0, 64, 128); font-size: 10px;">. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .</font></div><div class="" style="margin: 0px;"><font class="Apple-style-span" color="#004080" size="2"><span class="Apple-style-span" style="font-size: 10px;">604 961 3472</span></font></div><div class="" style="margin: 0px;"><font class="Apple-style-span" color="#004080" size="2"><span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="line-height: normal; border-collapse: separate; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><span class="Apple-style-span" style="border-collapse: separate; line-height: normal; border-spacing: 0px;"><div class=""><span class="Apple-style-span" style="font-size: 12px;"><div class="" style="color: rgb(0, 0, 0); font-family: Verdana; font-size: 12px; font-style: normal; font-variant-caps: normal; font-weight: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; margin: 0px;"><span class="Apple-style-span" style="font-size: 10px; color: rgb(0, 64, 128);"><a href="http://ca.linkedin.com/pub/chris-au/3/590/360" class="">LinkedIn</a></span></div><div class="" style="color: rgb(0, 0, 0); font-family: Verdana; font-size: 12px; font-style: normal; font-variant-caps: normal; font-weight: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; margin: 0px;"><font class="Apple-style-span" size="2"><span class="Apple-style-span" style="font-size: 10px;"><a href="http://www.behance.net/Chris_Au" class="">Behance</a></span></font></div><div class="" style="color: rgb(0, 0, 0); font-family: Verdana; font-size: 12px; font-style: normal; font-variant-caps: normal; font-weight: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; margin: 0px;"><font face="Verdana" color="#004080" class="" style="line-height: normal; color: rgb(0, 64, 128); font-size: 10px;">. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .</font></div><div class="" style="color: rgb(0, 0, 0); font-family: Verdana; font-size: 12px; font-style: normal; font-variant-caps: normal; font-weight: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; margin: 0px;"><font face="Verdana" color="#004080" class="" style="line-height: normal; color: rgb(0, 64, 128); font-size: 10px;"><br class="Apple-interchange-newline"><span class=""><img height="48" width="54" apple-inline="yes" id="92A02B08-FDE8-44FC-87AC-22AB14C97543" apple-width="yes" apple-height="yes" class="" src="cid:A1A29B28-D14B-4FDC-8A84-2097E2251E83@telus"></span>
</font></div><font face="Verdana" color="#004080" class="" style="line-height: normal; color: rgb(0, 64, 128); font-size: 10px;">
</font></span></div></span></span></span></span></span></span></span></span></font></div></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></div></div></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></div></div></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></div></div><br class=""><div style="" class=""><blockquote type="cite" class=""><div class="">On Mar 28, 2019, at 7:37 PM, Moderated BCMA subscriber listserv. <<a href="mailto:bcma@lists.vifa.ca" class="">bcma@lists.vifa.ca</a>> wrote:</div><br class="Apple-interchange-newline"><div class=""><div dir="ltr" class=""><div class="">Hello friends</div><div class=""><br class=""></div><div class="">The Princeton and District Museum and Archives Society is looking into rebranding ourselves with a splashy new logo. It will help us to learn from the experience that other Museums have had with this. We are also looking for a Logo designer. Can any of you provide me with someone who's work was a success for you.</div><div class=""><br class=""></div><div class="">With gratitude,</div><div class="">Terry Malanchuk</div><div class="">Operations Manager</div><div class="">Princeton and District Museum and Archives</div><div class="">Box281, 167 Vermilion Ave, Princeton B.C. V0X 1W0</div><div class=""><a href="mailto:princetonmuseum@gmail.com" class="">princetonmuseum@gmail.com</a></div><div class="">250-293-6760</div></div>
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