[BCMA MBEN] Graduate Certificate in Tourism Leadership - Ideal for Museum and Heritage Professionals and Volunteers

Sat, 18 Oct 2008 08:17:11 -0700

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Please share with industry colleagues and volunteers in our network.

Graduate Certificate in Tourism Leadership

Join colleagues from across the country in an educational career journey
as you advance your career with a Graduate Certificate in Tourism
Leadership at Royal Roads University (www.royalroads.ca/tourism/gctl ).
Museums and heritage attractions rely on visitors to help support the
financial needs as well as ensure people come and experience the many
treasures that exist in Canada. The tourism industry is however,
changing and this leading edge program with relevant content will help
you understand how to maximize your potential as a leader, the potential
of your museum, heritage site, cultural or natural attractions.

This 3-course, 9-credit program begins 05 Jan and concludes 31 May 09,
just as you head into your busy summer season.

Take advantage of the winter months to enrich yourself through Royal
Road's unique program delivery model that involves a short 8-day
destination residency (Jan 17-24 where you extend your professional
networks by meeting new colleagues in your class, interface with
industry and the community and get to know your professors. The
remainder of your program is on-line.

Final Application Date: December 10, 2008
To register on-line visit:  http://www.royalroads.ca/admissions/apply/
<http://www.royalroads.ca/admissions/apply/>=20

Course Descriptions

Tourism Leadership (3 credits:  Jan 05 to Mar 08, 2009)
Participants examine the challenges and opportunities that individuals
and organizations face in leading one of the world's largest industries
- tourism. With the goal of creating a culture for innovation,
frameworks are examined to help individuals explore assumptions and
beliefs about leadership, understand personal accountabilities and the
dynamics of leading change in complex environments. Various approaches
and models of leadership are assessed and current research and best
practices for leadership in the tourism industry are explored.

Global Tourism (3 credits: Jan 08 - Mar 15, 2009)
The main objectives of this course are understanding how global trends
affect tourism and the strategic leadership approaches required for both
tourism destinations and companies to develop and maintain a competitive
advantage.
Approaches used in leading an industry with a global reach, along with
local and national issues will also be examined. Leadership styles and
cross-cultural competencies, required to create a culture of innovation
in tourism, are reviewed as a key feature of global tourism
partnerships. Examples of international tourism leaders and leadership
of tourism organizations will be used to illustrate best practices
within the industry.

Tourism Delivery Systems (3 credits: Mar 23 - 31 May, 2009)
Insights into collaborative processes in global tourism delivery
systems, the leadership and management strategies needed for success are
examined. Leadership methods for enhancing relationships in
organizational networks and between tourism-related agencies from the
global to the local level will be investigated, the importance of
international alliances and agreements impacting global tourism delivery
systems assessed, and successful tourism leadership case studies from
various sectors discussed.
Our Unique Link to Heritage

Our campus is located on an exquisite property replete with old growth
forests, a bird sanctuary, hiking trails and a rare ecosystem. Hatley
Park National Historic Site (www.hatleypark.ca
<http://www.hatleypark.ca> ) is an ideal natural environment and
outdoor classroom for this program.

Tuition: $5,300 CDN (domestic students), $7,950 CDN (international
students).

More specific program information - contact a representative in the
Faculty by calling 250.391.2600 ext 4424 or emailing:
tourism@royalroads.ca

=20

Dr. Nancy Arsenault, Dean
Faculty of Tourism and Hotel Management
Royal Roads University
http://www.royalroads.ca/tourism
=20
Office: (250) 391.2600 ext. 4424   Blackberry: (250) 589.0004  Fax:
250.391.2546
=20
...  now accepting applications into our Jan 2009 Graduate Certificate
in Tourism Leadership and MA in Tourism Management programs. =20
P  Please consider the environment before printing this email.=20

The information in this email is confidential, and may be privileged. It
is intended solely for the addressee. Any review, distribution, copying,
printing or other use of this email by persons or entities other than
the addressee is prohibited without the sender's consent. If you have
received this communication in error,  Royal Roads University asks that
you please notify the sender by replying to the message and delete it
from your computer.=20

=20

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<HTML><HEAD><TITLE></TITLE>
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<BODY><!-- Converted from text/plain format -->
<P><FONT size=3D2><FONT face=3DVerdana>Please share with industry =
colleagues and=20
volunteers in our network.</FONT></FONT></P>
<P><FONT size=3D2><FONT face=3DVerdana><STRONG>Graduate Certificate in =
Tourism=20
Leadership<BR></STRONG><BR>Join colleagues from across the country in an =

educational career journey as you advance your career with a Graduate=20
Certificate in Tourism Leadership at Royal Roads University (<A =
href=3D"http://www.royalroads.ca/tourism/gctl">www.royalroads.ca/tourism/=
gctl</A>=20
). Museums and heritage attractions rely on visitors to help support the =

financial needs as well as ensure people come and experience the many =
treasures=20
that exist in Canada. The tourism industry is however, changing and this =
leading=20
edge program with relevant content will help you understand how to =
maximize your=20
potential as a leader, the potential of your museum, heritage site, =
cultural or=20
natural attractions. This 3-course, 9-credit program begins 05 =
Jan and=20
concludes 31 May 09, just as you head into your busy summer =
season. Take=20
advantage of the winter months to enrich yourself through Royal =
Road&#8217;s unique=20
program delivery model that involves a short 8-day destination residency =
(Jan=20
17-24 where you extend your professional networks by meeting new =
colleagues in=20
your class, interface with industry and the community and get to know =
your=20
professors. The remainder of your program is =
on-line.
 Final =
Application Date:=20
December 10, 2008 To register on-line visit:&nbsp; <A =
href=3D"http://www.royalroads.ca/admissions/apply/">http://www.royalroads.ca/admissions/apply/</A><=
FONT face=3DVerdana>
 Course =
Descriptions
Tourism Leadership (3 credits:&nbsp; Jan =
05 to Mar=20
08, 2009) Participants examine the challenges and =
opportunities that=20
individuals and organizations face in leading one of the world&#8217;s =
largest=20
industries &#8211; tourism. With the goal of creating a culture for =
innovation,=20
frameworks are examined to help individuals explore assumptions and =
beliefs=20
about leadership, understand personal accountabilities and the dynamics =
of=20
leading change in complex environments. Various approaches and models of =

leadership are assessed and current research and best practices for =
leadership=20
in the tourism industry are explored.<BR><BR><STRONG>Global Tourism (3 =
credits:=20
Jan 08 &#8211; Mar 15, 2009)</STRONG><BR>The main objectives of this =
course are=20
understanding how global trends affect tourism and the strategic =
leadership=20
approaches required for both tourism destinations and companies to =
develop and=20
maintain a competitive advantage.<BR>Approaches used in leading an =
industry with=20
a global reach, along with local and national issues will also be =
examined.=20
Leadership styles and cross-cultural competencies, required to create a =
culture=20
of innovation in tourism, are reviewed as a key feature of global =
tourism=20
partnerships. Examples of international tourism leaders and leadership =
of=20
tourism organizations will be used to illustrate best practices within =
the=20
industry.</FONT></P>
<P><FONT face=3DVerdana><STRONG>Tourism Delivery Systems (3 credits: Mar =
23 &#8211; 31=20
May, 2009)<BR></STRONG>Insights into collaborative processes in global =
tourism=20
delivery systems, the leadership and management strategies needed for =
success=20
are examined. Leadership methods for enhancing relationships in =
organizational=20
networks and between tourism-related agencies from the global to the =
local level=20
will be investigated, the importance of international alliances and =
agreements=20
impacting global tourism delivery systems assessed, and successful =
tourism=20
leadership case studies from various sectors discussed.<BR>Our Unique =
Link to=20
Heritage</FONT></P>
<P><BR><FONT face=3DVerdana>Our campus is located on an exquisite =
property replete=20
with old growth forests, a bird sanctuary, hiking trails and a rare =
ecosystem.=20
Hatley Park National Historic Site (</FONT><A =
href=3D"http://www.hatleypark.ca"><FONT =
face=3DVerdana>www.hatleypark.ca</FONT></A><FONT face=3DVerdana> ) is an =
ideal=20
natural environment and outdoor classroom for this program.</FONT></P>
<P><FONT face=3DVerdana>Tuition: $5,300 CDN (domestic students), $7,950 =
CDN=20
(international students).<BR><BR>More specific program information =
&#8211; contact a=20
representative in the Faculty by calling 250.391.2600 ext 4424 or=20
emailing:&nbsp; <A =
href=3D"mailto:tourism@royalroads.ca">tourism@royalroads.ca</A></FONT></P=
>
<P><FONT face=3DVerdana></FONT>&nbsp;</P>
<DIV align=3Dleft><FONT face=3DArial size=3D2>Dr. Nancy Arsenault, =
Dean</FONT></DIV>
<DIV align=3Dleft><FONT face=3DArial size=3D2>Faculty of Tourism and =
Hotel=20
Management</FONT></DIV>
<DIV align=3Dleft><FONT face=3DArial size=3D2>Royal Roads =
University</FONT></DIV>
<DIV align=3Dleft><FONT face=3DArial size=3D2><A =
href=3D"http://www.royalroads.ca/tourism">http://www.royalroads.ca/touris=
m</A></FONT></DIV>
<DIV align=3Dleft><FONT face=3DArial size=3D2></FONT>&nbsp;</DIV>
<DIV align=3Dleft><FONT face=3DArial size=3D2>Office: (250) 391.2600 =
ext.=20
4424&nbsp;&nbsp; </FONT><FONT face=3DArial size=3D2>Blackberry: (250) =
589.0004&nbsp;=20
Fax:&nbsp; 250.391.2546</FONT></DIV>
<DIV align=3Dleft><FONT face=3DArial size=3D2></FONT>&nbsp;</DIV>
<DIV align=3Dleft><FONT face=3DArial size=3D2><SPAN><FONT =
color=3D#000080 size=3D2><FONT face=3DArial size=3D1><SPAN><FONT =
color=3D#000080><SPAN><FONT face=3DArial color=3D#ff0000 =
size=3D1><EM>...&nbsp; now accepting=20
applications into our&nbsp;Jan 2009&nbsp;Graduate Certificate in Tourism =

Leadership and MA in Tourism =
Management&nbsp;programs.</EM></FONT></SPAN><FONT size=3D2><FONT =
face=3DArial><SPAN><FONT =
color=3D#000080>&nbsp;</FONT></SPAN></FONT></FONT></FONT></SPAN></FONT></=
FONT></SPAN></FONT>=20

<DIV align=3Dleft>P&nbsp; Please consider the environment before printing =
this=20
email.=20
</DIV></DIV>
<DIV align=3Dleft>
The information in this email is =
confidential, and may be=20
privileged. It is intended solely for the addressee. Any review, =
distribution,=20
copying, printing or other use of this email by persons or entities =
other than=20
the addressee is prohibited without the sender's consent. If you have =
received=20
this communication in error,&nbsp; Royal Roads University asks that you =
please=20
notify the sender by replying to the message and delete it from your=20
computer.=20
</DIV>
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