[Bcma-l] (Fwd) BC Cultural Crawl Founder takes home Top Tourism Award
bcma-l@museumsassn.bc.ca
bcma-l@museumsassn.bc.ca
Wed, 27 Feb 2008 11:16:42 -0800
<?xml version=3D"1.0" ?><html>
<head>
<title></title>
</head>
<body>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Su=
bject:  <b>BC Cultural Crawl Founder takes home Top Tourism Award</b>=
</span></font></div>
<div align=3D"left"><br/>
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Fe=
bruary 2008</span></font></div>
<div align=3D"left"><br/>
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Fo=
r Immediate Release</span></font></div>
<div align=3D"left"><br/>
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">BC=
Cultural Crawl Founder takes home</span></font></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">To=
p Tourism Award</span></font></div>
<div align=3D"left"><br/>
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Va=
ncouver, BC - On February 21, 2008 at the Wall Centre Hotel,</span></font>=
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">ar=
ts and cultural leader Trudy Van Dop received the Best Tourism</span></fon=
t></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Ma=
rketing Campaign Award for her legacy projects: the BC</span></font><=
/div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Cu=
ltural Crawl and the Arts and Cultural Guide to BC. The</span></font></div=
>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Cu=
ltural Crawl is an annual province-wide celebration of the</span></font></=
div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">ar=
ts, culture and heritage of British Columbia celebrated</span></font></div=
>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">th=
roughout the month of August, since 2002. </span></font></div>
<div align=3D"left"><br/>
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Th=
e Guide, which is over 10 years old, is now a consistent feature in
many retail and hospitality outlets in BC.</span></font></div>
<div align=3D"left"><br/>
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Th=
e Best Tourism Marketing Campaign Award is presented annually</span></font=
></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">by=
Tourism British Columbia. The award recognizes a British</span></font></d=
iv>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Co=
lumbia tourism company, city, regional destination marketing</span></font>=
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">or=
ganization of sector association for their success in</span></font></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">la=
unching an innovative marketing campaign to increase business</span></font=
></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">an=
d enhance the tourism industry in British Columbia.</span></font></div>
<div align=3D"left"><br/>
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Th=
e recipient is announced each year at the Annual British</span></font></di=
v>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Co=
lumbia Tourism Awards, presented by Tourism British Columbia</span></font>=
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">an=
d the Council of Tourism Associations of British Columbia.</span></font></=
div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">20=
08 marked the ninth year of these prestigious awards which</span></font></=
div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">re=
cognize individuals and organizations that are leading the way</span></fon=
t></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">in=
BC's dynamic tourism industry, earning the distinction as the</span></fon=
t></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">be=
st in their field. This year's awards were emceed by Rick</span></font></d=
iv>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Cl=
uff, host of CBC's Early Edition.</span></font></div>
<div align=3D"left"><br/>
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Th=
e BC Cultural Crawl won for their highly successful 8-week</span></font></=
div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">ma=
rketing campaign which included:</span></font></div>
<div align=3D"left"><br/>
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">pr=
ovince wide radio advertising, print media, grass-roots</span></font></div=
>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">or=
ganizing, television, and a dedicated website:</span></font></div>
<div align=3D"left"><a href=3D"http://www-art-bc.com"><font face=3D"Arial"=
><span style=3D"font-size:10pt"><u>[http://www-art-bc.com]</u></span></fon=
t></a><font face=3D"Arial">
, resulting in over 70 communities</font></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">pa=
rticipating and media coverage that reached over 2 million</span></font></=
div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">pe=
ople. In just three years the BC Cultural Crawl has grown from</span></fon=
t></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">20=
to over 70 participating communities.</span></font></div>
<div align=3D"left"><br/>
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">&q=
uot;It is an immense honour to receive this award," said Trudy Van</s=
pan></font></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Do=
p. "Six years in [to the BC Cultural Crawl] and we are seeing</span><=
/font></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">th=
e dots connecting between the arts and cultural sectors of our</span></fon=
t></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">pr=
ovince: bridges are being built; awareness of the arts and</span></font></=
div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">cu=
ltural sectors are growing; media partners are spurring</span></font></div=
>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">cu=
ltural initiatives on."</span></font></div>
<div align=3D"left"><br/>
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Pr=
evious Tourism Marketing Campaign Award winners have included:</span></fon=
t></div>
<div align=3D"left"><br/>
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">20=
07 â=80“ Rocky Mountaineer Vacations</span></font></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">20=
06 â=80“ BC Wine Institute</span></font></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">20=
05 â=80“ The Royal BC Museum</span></font></div>
<div align=3D"left"><br/>
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">&q=
uot;My passion for these projects comes from a love for this</span></font>=
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">pr=
ovince, which has been my lifelong home, and a love for people</span></fon=
t></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">an=
d communities who have dedicated themselves to creating</span></font></div=
>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">so=
mething beautiful to share with others," said Van Dop. "The</spa=
n></font></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">dr=
eam is to see the BC Cultural Crawl move forward with even</span></font></=
div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">mo=
re momentum in the years to come, and I hope this award</span></font></div=
>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">cr=
eates even more awareness and involvement in BC�s burgeon=
ing</span></font></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">cu=
ltural tourism industry."</span></font></div>
<div align=3D"left"><br/>
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">In=
addition to her work with the BC Cultural Crawl, Van Dop is</span></font>=
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Ow=
ner of the Van Dop Gallery and Publisher of the Arts and</span></font></di=
v>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Cu=
ltural Guide to BC, a 128-page guide to over 300 art galleries</span></fon=
t></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">, =
museums, studios, gardens, heritage and cultural sites in the</span></font=
></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">pr=
ovince of BC. She is also an active board member with a</span></font></div=
>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">va=
riety of arts and tourism organizations throughout the</span></font></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">pr=
ovince, including serving as Vice President of Tourism New</span></font></=
div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">We=
stminster and Board Member of the Vancouver Club.</span></font></div>
<div align=3D"left"><br/>
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Fo=
r additional information, contact:</span></font></div>
<div align=3D"left"><br/>
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Jo=
shua Desnoyers</span></font></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">BC=
Cultural Crawl</span></font></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Ar=
ts and Cultural Guide to BC</span></font></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Te=
l: 604.521.6288 or 1.888.981.9886</span></font></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">Em=
ail:     [josh@art-bc.com]</span></font></div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">We=
b :   [http://www.art-bc.com]</span></font></div>
<div align=3D"left"><br/>
</div>
<div align=3D"left"><br/>
</div>
<div align=3D"left"><font face=3D"Arial"><span style=3D"font-size:10pt">--=
----- End of forwarded message -------</span></font></div>
</body>
</html>