[Bcma-l] RE: [Bcma-l] CMA, Communiqué: National Mus eum Campaign with Kellogg Canada

bcma-l@museumsassn.bc.ca bcma-l@museumsassn.bc.ca
Fri, 9 May 2008 16:05:54 -0700


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May 9, 2008=20

=20

Barkerville Historic Town is interested in the Kellogg offer.

=20

W. (Bill) G. Quackenbush, Curator=20
Barkerville Historic Town,=20
Box 19, Barkerville, B.C.  V0K 1B0=20
Telephone: 1-888-994-3332; ex. 25=20
Fax: 1-250-994-3435=20
bill.quackenbush@barkerville.ca=20
visit - www.barkerville.ca for general information=20

________________________________

From: bcma-l-admin@museumsassn.bc.ca =
[mailto:bcma-l-admin@museumsassn.bc.ca]=20
Sent: May 7, 2008 12:46 PM
To: BCMA-L
Subject: [Bcma-l] CMA, Communique: National Museum Campaign with Kellogg =
Canada

=20

-------- Original Message --------=20

Subject:=20

CMA, Communiqu=E9: National Museum Campaign with Kellogg Canada =
[REF5360000773000007583]

Date:=20

Wed, 07 May 2008 14:46:00 -0400

From:=20

Canadian Museums Association des mus=E9es canadiens =
<lmcconnell@museums.ca> <mailto:lmcconnell@museums.ca>=20

=20

=20

May 7, 2008=20




National Museum Campaign with Kellogg Canada:=20
Sign up today!=20




To all members;=20

PLEASE forward to your marketing and communications staff.=20

The CMA is pleased to announce an opportunity for all museums, =
galleries, zoos, heritage sites and related institutions across Canada =
to participate in a national marketing campaign with Kellogg Canada, =
planned for 2009.=20

The goal for Kellogg's is to align their family of cereals with the =
social value of museums, and the family experience of shared time =
together - whether at the breakfast table, or walking through one of =
Canada's 2,500 museums, galleries, zoos, heritage sites, sport halls of =
fame, and more.=20

This is a tremendous opportunity for a national public awareness =
campaign for museums, which we have never done as a sector before. It =
requires NO CASH commitment from you, and we are working hard to keep it =
as simple as possible.=20

What is the promotion?=20
>From April 1 to July 1 2009, Kellogg Canada will put a promotional =
coupon on 3 million cereal boxes (both adult's and children's) across =
the country.=20

The coupon will entitle the bearer to one free entry to a museum (to a =
maximum value of $10, one per family) when the bearer is accompanied by =
a full-fare paying adult.=20

Kellogg Canada will launch a national media campaign highlighting =
museums as family destinations that will include:=20

*         National TV advertising for four weeks=20

*         National promotions in grocery stores - reaching over 8 =
million adults=20

*         On-pack branding (front and back) of 3 million cereal boxes=20

*         Regionally targeted print advertising in grocery flyers=20

*         Promotional materials for use at participating sites=20

*         Dedicated website promoting all participating museums with =
direct links to your websites=20

What if you don't charge admission?=20
You can still participate and benefit from new exposure! Consider =
offering everyone who brings in a coupon another promotion in exchange =
(for example: half-price off an event ticket, discount in the gift shop, =
reduced membership fees, etc.).=20

You can also consider getting regional promotion for your site by =
offering a prize.=20

What if you're not a CMA member?=20
This opportunity is open to all museums and related institutions across =
Canada, whether they are CMA members or not.=20

Sign up today!=20
At this time, we need your commitment. This is what you need to do:

*         Reply to this email, stating your interest in participating.=20

*         CMA will send you the complete details and the Letter of =
Intent to Participate.=20

*         You will need to complete the Letter and return it to the CMA =
by June 27, 2008.=20

Don't miss this opportunity to reach out to Canadians across the country =
- even our Prime Minister eats breakfast!=20



Questions?=20


Naomi Grattan=20
Director of Communications=20
Canadian Museums Association=20
613-567-0099 x223=20
ngrattan@museums.ca
www.museums.ca

=20




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<p class=3DMsoNormal><font size=3D3 color=3Dblue face=3D"Times New =
Roman"><span
style=3D'font-size:12.0pt;color:blue'>May 9, 2008 =
<o:p></o:p></span></font></p>

<p class=3DMsoNormal><font size=3D3 color=3Dblue face=3D"Times New =
Roman"><span
style=3D'font-size:12.0pt;color:blue'><o:p>&nbsp;</o:p></span></font></p>=


<p class=3DMsoNormal><st1:place w:st=3D"on"><st1:PlaceName =
w:st=3D"on"><font size=3D3
  color=3Dblue face=3D"Times New Roman"><span =
style=3D'font-size:12.0pt;color:blue'>Barkerville</span></font></st1:Plac=
eName><font
 color=3Dblue><span style=3D'color:blue'> <st1:PlaceName =
w:st=3D"on">Historic</st1:PlaceName>
 <st1:PlaceType =
w:st=3D"on">Town</st1:PlaceType></span></font></st1:place><font
color=3Dblue><span style=3D'color:blue'> is interested in the Kellogg =
offer.<o:p></o:p></span></font></p>

<p class=3DMsoNormal><font size=3D3 color=3Dblue face=3D"Times New =
Roman"><span
style=3D'font-size:12.0pt;color:blue'><o:p>&nbsp;</o:p></span></font></p>=


<div>

<p><font size=3D3 color=3Dblack face=3D"Times New Roman"><span =
style=3D'font-size:12.0pt'>W.
(Bill) G. Quackenbush, Curator <br>
Barkerville Historic Town, <br>
Box 19, Barkerville, B.C.&nbsp; V0K 1B0 <br>
Telephone: 1-888-994-3332; ex. 25 <br>
Fax: 1-250-994-3435 <br>
bill.quackenbush@barkerville.ca <br>
visit - www.barkerville.ca for general information =
</span><o:p></o:p></font></p>

</div>

<div>

<div class=3DMsoNormal align=3Dcenter =
style=3D'margin-left:36.0pt;text-align:center'><font
size=3D3 color=3Dblack face=3D"Times New Roman"><span =
style=3D'font-size:12.0pt;
color:windowtext'>

<hr size=3D2 width=3D"100%" align=3Dcenter tabindex=3D-1>

</span></font></div>

<p class=3DMsoNormal style=3D'margin-left:36.0pt'><b><font size=3D2 =
color=3Dblack
face=3DTahoma><span =
style=3D'font-size:10.0pt;font-family:Tahoma;color:windowtext;
font-weight:bold'>From:</span></font></b><font size=3D2 color=3Dblack =
face=3DTahoma><span
style=3D'font-size:10.0pt;font-family:Tahoma;color:windowtext'>
bcma-l-admin@museumsassn.bc.ca [mailto:bcma-l-admin@museumsassn.bc.ca] =
<br>
<b><span style=3D'font-weight:bold'>Sent:</span></b> May 7, 2008 12:46 =
PM<br>
<b><span style=3D'font-weight:bold'>To:</span></b> BCMA-L<br>
<b><span style=3D'font-weight:bold'>Subject:</span></b> [Bcma-l] CMA, =
Communique:
<st1:PlaceName w:st=3D"on">National</st1:PlaceName> <st1:PlaceType =
w:st=3D"on">Museum</st1:PlaceType>
Campaign with Kellogg <st1:country-region w:st=3D"on"><st1:place =
w:st=3D"on">Canada</st1:place></st1:country-region></span></font><font
color=3Dblack><span =
style=3D'color:windowtext'><o:p></o:p></span></font></p>

</div>

<p class=3DMsoNormal style=3D'margin-left:36.0pt'><font size=3D3 =
color=3Dblack
face=3D"Times New Roman"><span =
style=3D'font-size:12.0pt'><o:p>&nbsp;</o:p></span></font></p>

<p class=3DMsoNormal style=3D'margin-left:36.0pt'><font size=3D3 =
color=3Dblack
face=3D"Times New Roman"><span style=3D'font-size:12.0pt'>-------- =
Original Message
-------- <o:p></o:p></span></font></p>

<table class=3DMsoNormalTable border=3D0 cellspacing=3D0 cellpadding=3D0 =
width=3D576
 style=3D'width:432.0pt;margin-left:36.0pt'>
 <tr>
  <td nowrap valign=3Dtop style=3D'padding:0cm 0cm 0cm 0cm'>
  <p class=3DMsoNormal align=3Dright style=3D'text-align:right'><b><font =
size=3D3
  color=3Dblack face=3D"Times New Roman"><span =
style=3D'font-size:12.0pt;font-weight:
  bold'>Subject: <o:p></o:p></span></font></b></p>
  </td>
  <td style=3D'padding:0cm 0cm 0cm 0cm'>
  <p class=3DMsoNormal><font size=3D3 color=3Dblack face=3D"Times New =
Roman"><span
  style=3D'font-size:12.0pt'>CMA, Communiqu=E9: <st1:PlaceName =
w:st=3D"on">National</st1:PlaceName>
  <st1:PlaceType w:st=3D"on">Museum</st1:PlaceType> Campaign with =
Kellogg <st1:country-region
  w:st=3D"on"><st1:place =
w:st=3D"on">Canada</st1:place></st1:country-region>
  [REF5360000773000007583]<o:p></o:p></span></font></p>
  </td>
 </tr>
 <tr>
  <td nowrap valign=3Dtop style=3D'padding:0cm 0cm 0cm 0cm'>
  <p class=3DMsoNormal align=3Dright style=3D'text-align:right'><b><font =
size=3D3
  color=3Dblack face=3D"Times New Roman"><span =
style=3D'font-size:12.0pt;font-weight:
  bold'>Date: <o:p></o:p></span></font></b></p>
  </td>
  <td style=3D'padding:0cm 0cm 0cm 0cm'>
  <p class=3DMsoNormal><font size=3D3 color=3Dblack face=3D"Times New =
Roman"><span
  style=3D'font-size:12.0pt'>Wed, 07 May 2008 14:46:00 =
-0400<o:p></o:p></span></font></p>
  </td>
 </tr>
 <tr>
  <td nowrap valign=3Dtop style=3D'padding:0cm 0cm 0cm 0cm'>
  <p class=3DMsoNormal align=3Dright style=3D'text-align:right'><b><font =
size=3D3
  color=3Dblack face=3D"Times New Roman"><span =
style=3D'font-size:12.0pt;font-weight:
  bold'>From: <o:p></o:p></span></font></b></p>
  </td>
  <td style=3D'padding:0cm 0cm 0cm 0cm'>
  <p class=3DMsoNormal><font size=3D3 color=3Dblack face=3D"Times New =
Roman"><span
  style=3D'font-size:12.0pt'>Canadian Museums Association des mus=E9es =
canadiens <a
  =
href=3D"mailto:lmcconnell@museums.ca">&lt;lmcconnell@museums.ca&gt;</a><o=
:p></o:p></span></font></p>
  </td>
 </tr>
</table>

<p class=3DMsoNormal =
style=3D'mso-margin-top-alt:0cm;margin-right:0cm;margin-bottom:
12.0pt;margin-left:36.0pt'><font size=3D3 color=3Dblack face=3D"Times =
New Roman"><span
style=3D'font-size:12.0pt'><o:p>&nbsp;</o:p></span></font></p>

<p style=3D'margin-left:36.0pt'><font size=3D3 color=3Dblack =
face=3D"Times New Roman"><span
style=3D'font-size:12.0pt'><o:p>&nbsp;</o:p></span></font></p>

<p class=3DMsoNormal =
style=3D'mso-margin-top-alt:0cm;margin-right:0cm;margin-bottom:
12.0pt;margin-left:36.0pt'><font size=3D3 color=3Dblack =
face=3DArial><span
style=3D'font-size:12.0pt;font-family:Arial'>May 7, 2008 <br>
<br>
<o:p></o:p></span></font></p>

<h2 style=3D'margin-left:36.0pt'><st1:PlaceName w:st=3D"on"><b><font =
size=3D5
 color=3D"#cb2128" face=3DArial><span =
style=3D'font-size:18.0pt;font-family:Arial;
 color:#CB2128'>National</span></font></b></st1:PlaceName><font =
color=3D"#cb2128"
face=3DArial><span style=3D'font-family:Arial;color:#CB2128'> =
<st1:PlaceType w:st=3D"on">Museum</st1:PlaceType>
Campaign with Kellogg <st1:country-region w:st=3D"on"><st1:place =
w:st=3D"on">Canada</st1:place></st1:country-region>:
<br>
Sign up today!</span></font><font face=3DArial><span =
style=3D'font-family:Arial'> <o:p></o:p></span></font></h2>

<p style=3D'margin-left:36.0pt'><font size=3D3 color=3Dblack =
face=3DArial><span
style=3D'font-size:12.0pt;font-family:Arial'><br>
<br>
To all members; <br>
<br>
<strong><b><font face=3DArial><span style=3D'font-family:Arial'>PLEASE =
forward to
your marketing and communications staff.</span></font></b></strong> <br>
<br>
The CMA is pleased to announce an opportunity for all museums, =
galleries, zoos,
heritage sites and related institutions across <st1:country-region =
w:st=3D"on">Canada</st1:country-region>
to participate in a national marketing campaign with Kellogg =
<st1:country-region
w:st=3D"on"><st1:place =
w:st=3D"on">Canada</st1:place></st1:country-region>, planned
for 2009. <br>
<br>
The goal for Kellogg's is to align their family of cereals with the =
social
value of museums, and the family experience of shared time together =
&#8211;
whether at the breakfast table, or walking through one of =
<st1:country-region
w:st=3D"on"><st1:place =
w:st=3D"on">Canada</st1:place></st1:country-region>'s 2,500
museums, galleries, zoos, heritage sites, sport halls of fame, and more. =
<br>
<br>
This is a tremendous opportunity for a national public awareness =
campaign for
museums, which we have never done as a sector before. It requires NO =
CASH
commitment from you, and we are working hard to keep it as simple as =
possible. <br>
<br>
</span></font><strong><b><font color=3D"#cb2128" face=3DArial><span
style=3D'font-family:Arial;color:#CB2128'>What is the =
promotion?</span></font></b></strong><font
face=3DArial><span style=3D'font-family:Arial'> <br>
&gt;From April 1 to July 1 2009, Kellogg <st1:country-region =
w:st=3D"on"><st1:place
 w:st=3D"on">Canada</st1:place></st1:country-region> will put a =
promotional
coupon on <strong><b><font face=3DArial><span =
style=3D'font-family:Arial'>3 million
cereal boxes</span></font></b></strong> (both adult&#8217;s and
children&#8217;s) across the country. <br>
<br>
The coupon will entitle the bearer to one free entry to a museum (to a =
maximum
value of $10, one per family) when the bearer is accompanied by a =
full-fare
paying adult. <br>
<br>
Kellogg <st1:country-region w:st=3D"on"><st1:place =
w:st=3D"on">Canada</st1:place></st1:country-region>
will launch a national media campaign highlighting museums as family
destinations that will include: <o:p></o:p></span></font></p>

<p class=3DMsoNormal =
style=3D'mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:72.0pt;text-indent:-18.0pt;mso-list:l1 level1 lfo1'><![if =
!supportLists]><font
size=3D2 color=3Dblack face=3DSymbol><span =
style=3D'font-size:10.0pt;font-family:Symbol'><span
style=3D'mso-list:Ignore'>=B7<font size=3D1 face=3D"Times New =
Roman"><span
style=3D'font:7.0pt "Times New =
Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><strong><b><font =
face=3DArial><span
style=3D'font-family:Arial'>National TV advertising for four =
weeks</span></font></b></strong><font
face=3DArial><span style=3D'font-family:Arial'> =
<o:p></o:p></span></font></p>

<p class=3DMsoNormal =
style=3D'mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:72.0pt;text-indent:-18.0pt;mso-list:l1 level1 lfo1'><![if =
!supportLists]><font
size=3D2 color=3Dblack face=3DSymbol><span =
style=3D'font-size:10.0pt;font-family:Symbol'><span
style=3D'mso-list:Ignore'>=B7<font size=3D1 face=3D"Times New =
Roman"><span
style=3D'font:7.0pt "Times New =
Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font face=3DArial><span
style=3D'font-family:Arial'>National promotions in grocery stores =
&#8211;
reaching over 8 million adults <o:p></o:p></span></font></p>

<p class=3DMsoNormal =
style=3D'mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:72.0pt;text-indent:-18.0pt;mso-list:l1 level1 lfo1'><![if =
!supportLists]><font
size=3D2 color=3Dblack face=3DSymbol><span =
style=3D'font-size:10.0pt;font-family:Symbol'><span
style=3D'mso-list:Ignore'>=B7<font size=3D1 face=3D"Times New =
Roman"><span
style=3D'font:7.0pt "Times New =
Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font face=3DArial><span
style=3D'font-family:Arial'>On-pack branding (front and back) of 3 =
million cereal
boxes <o:p></o:p></span></font></p>

<p class=3DMsoNormal =
style=3D'mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:72.0pt;text-indent:-18.0pt;mso-list:l1 level1 lfo1'><![if =
!supportLists]><font
size=3D2 color=3Dblack face=3DSymbol><span =
style=3D'font-size:10.0pt;font-family:Symbol'><span
style=3D'mso-list:Ignore'>=B7<font size=3D1 face=3D"Times New =
Roman"><span
style=3D'font:7.0pt "Times New =
Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font face=3DArial><span
style=3D'font-family:Arial'>Regionally targeted print advertising in =
grocery
flyers <o:p></o:p></span></font></p>

<p class=3DMsoNormal =
style=3D'mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:72.0pt;text-indent:-18.0pt;mso-list:l1 level1 lfo1'><![if =
!supportLists]><font
size=3D2 color=3Dblack face=3DSymbol><span =
style=3D'font-size:10.0pt;font-family:Symbol'><span
style=3D'mso-list:Ignore'>=B7<font size=3D1 face=3D"Times New =
Roman"><span
style=3D'font:7.0pt "Times New =
Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font face=3DArial><span
style=3D'font-family:Arial'>Promotional materials for use at =
participating sites <o:p></o:p></span></font></p>

<p class=3DMsoNormal =
style=3D'mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:72.0pt;text-indent:-18.0pt;mso-list:l1 level1 lfo1'><![if =
!supportLists]><font
size=3D2 color=3Dblack face=3DSymbol><span =
style=3D'font-size:10.0pt;font-family:Symbol'><span
style=3D'mso-list:Ignore'>=B7<font size=3D1 face=3D"Times New =
Roman"><span
style=3D'font:7.0pt "Times New =
Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font face=3DArial><span
style=3D'font-family:Arial'>Dedicated website promoting all =
participating museums
with direct links to your websites <o:p></o:p></span></font></p>

<p style=3D'margin-left:36.0pt'><strong><b><font size=3D3 =
color=3D"#cb2128"
face=3DArial><span =
style=3D'font-size:12.0pt;font-family:Arial;color:#CB2128'>What
if you don't charge admission?</span></font></b></strong><font =
face=3DArial><span
style=3D'font-family:Arial'> <br>
You can still participate and benefit from new exposure! Consider =
offering
everyone who brings in a coupon another promotion in exchange (for =
example:
half-price off an event ticket, discount in the gift shop, reduced =
membership
fees, etc.). <br>
<br>
You can also consider getting regional promotion for your site by =
offering a
prize. <br>
<br>
</span></font><strong><b><font color=3D"#cb2128" face=3DArial><span
style=3D'font-family:Arial;color:#CB2128'>What if you&#8217;re not a CMA =
member?</span></font></b></strong><font
face=3DArial><span style=3D'font-family:Arial'> <br>
This opportunity is open to all museums and related institutions across =
<st1:country-region
w:st=3D"on"><st1:place =
w:st=3D"on">Canada</st1:place></st1:country-region>, whether
they are CMA members or not. <br>
<br>
</span></font><strong><b><font color=3D"#cb2128" face=3DArial><span
style=3D'font-family:Arial;color:#CB2128'>Sign up =
today!</span></font></b></strong><font
face=3DArial><span style=3D'font-family:Arial'> <br>
At this time, we need your commitment. This is what you need to =
do:<o:p></o:p></span></font></p>

<p class=3DMsoNormal =
style=3D'mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:72.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo2'><![if =
!supportLists]><font
size=3D2 color=3Dblack face=3DSymbol><span =
style=3D'font-size:10.0pt;font-family:Symbol'><span
style=3D'mso-list:Ignore'>=B7<font size=3D1 face=3D"Times New =
Roman"><span
style=3D'font:7.0pt "Times New =
Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font face=3DArial><span
style=3D'font-family:Arial'>Reply to this email, stating your interest =
in participating.
<o:p></o:p></span></font></p>

<p class=3DMsoNormal =
style=3D'mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:72.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo2'><![if =
!supportLists]><font
size=3D2 color=3Dblack face=3DSymbol><span =
style=3D'font-size:10.0pt;font-family:Symbol'><span
style=3D'mso-list:Ignore'>=B7<font size=3D1 face=3D"Times New =
Roman"><span
style=3D'font:7.0pt "Times New =
Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font face=3DArial><span
style=3D'font-family:Arial'>CMA will send you the complete details and =
the <strong><b><font
face=3DArial><span style=3D'font-family:Arial'>Letter of Intent to =
Participate</span></font></b></strong>.
<o:p></o:p></span></font></p>

<p class=3DMsoNormal =
style=3D'mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:72.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo2'><![if =
!supportLists]><font
size=3D2 color=3Dblack face=3DSymbol><span =
style=3D'font-size:10.0pt;font-family:Symbol'><span
style=3D'mso-list:Ignore'>=B7<font size=3D1 face=3D"Times New =
Roman"><span
style=3D'font:7.0pt "Times New =
Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font face=3DArial><span
style=3D'font-family:Arial'>You will need to complete the Letter and =
return it to
the CMA by <strong><b><font face=3DArial><span =
style=3D'font-family:Arial'>June 27,
2008</span></font></b></strong>. <o:p></o:p></span></font></p>

<p class=3DMsoNormal =
style=3D'mso-margin-top-alt:0cm;margin-right:0cm;margin-bottom:
12.0pt;margin-left:36.0pt'><strong><b><font size=3D3 color=3Dblack =
face=3DArial><span
style=3D'font-size:12.0pt;font-family:Arial'>Don't miss this opportunity =
to reach
out to Canadians across the country &#8211; even our Prime Minister eats
breakfast! </span></font></b></strong><font face=3DArial><span =
style=3D'font-family:
Arial'><o:p></o:p></span></font></p>

<h4 style=3D'margin-left:36.0pt'><b><font size=3D3 color=3Dblack =
face=3DArial><span
style=3D'font-size:12.0pt;font-family:Arial'><br>
</span></font></b><font color=3D"#cb2128" face=3DArial><span =
style=3D'font-family:
Arial;color:#CB2128'>Questions?</span></font><font face=3DArial><span
style=3D'font-family:Arial'> <o:p></o:p></span></font></h4>

<p style=3D'margin-left:36.0pt'><strong><b><font size=3D3 color=3Dblack =
face=3DArial><span
style=3D'font-size:12.0pt;font-family:Arial'>Naomi =
Grattan</span></font></b></strong><font
face=3DArial><span style=3D'font-family:Arial'> <br>
Director of Communications <br>
Canadian Museums Association <br>
613-567-0099 x223 <br>
<a href=3D"mailto:ngrattan@museums.ca" =
moz-do-not-send=3Dtrue>ngrattan@museums.ca</a><br>
<a href=3D"http://www.museums.ca" =
moz-do-not-send=3Dtrue>www.museums.ca</a><o:p></o:p></span></font></p>

<p =
style=3D'mso-margin-top-alt:5.0pt;margin-right:0cm;margin-bottom:12.0pt;
margin-left:36.0pt'><font size=3D3 color=3Dblack face=3DArial><span =
style=3D'font-size:
12.0pt;font-family:Arial'>&nbsp;<br>
<br>
<o:p></o:p></span></font></p>

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