[BCMA] RBCM Reciprocal Membership Discount

Wed Oct 8 14:47:10 PDT 2014

Thanks!

Here's our message:

The Royal BC Museum (RBCM) is looking forward to expanding its promotional partnerships with Museums and Galleries across British Columbia. We are always looking for appropriate opportunities to add value for our growing membership base. We feel that a relationship between our organizations will deliver on this priority. In addition, there is the opportunity for each of us to increase interest and build new relationships.

OFFER:
- RBCM members would receive a 20% discount on admission or an offer of equivalent value if your organization doesn't charge admission (excluding family admission rates).
- The Partner Organization members would receive 20% discount on daily admission rates to RBCM (excluding family admission rates).

(Excluding family admission rates. Membership card must be show at the time of purchase. One discount per membership card. Not valid for online purchases. Not valid with any other offer. Not valid for IMAX theatre.)

Members would show their Membership Card at the Box Office/Cashier to receive their discount.

DATE:
This will be an ongoing offer, if either organization would like to cease this offer we will provide three (3) month’s notice to the respective organization. 

IF YOUR ORGANIZATION HAS GOLD RUSH RELATED CONTENT PLEASE LET US KNOW. Our summer feature exhibition, Gold Rush: El Dorado in BC, opens on May 13, 2015 and we'd love to encourage our visitors to explore the Gold Rush trail throughout BC.

Learn more: http://royalbcmuseum.bc.ca/gold/

PROMOTION:
The RBCM agrees to communicate this offer to our members:
	In a minimum of two (2) of our bi-monthly e-bulletins
	In a minimum of two (2) Facebook posts
	On our Membership webpage listed under “Member Benefits”

Your Organization agrees to communicate this offer to your members:
	In a minimum of two (2) e-communiques 
	In a minimum of two (2) Facebook posts
	On your Membership benefits webpage

We look forward to building this partnership with you and to welcoming your members to the Royal BC Museum. If you have any questions, please contact me. 

Sincerely,

Kathryn Swanson
Membership and Marketing Coordinator
Royal BC Museum
250-387-3287
kswanson at royalbcmuseum.bc.ca

-----Original Message-----
From: Theresa Mackay || BC Museums Association [mailto:tmackay at museumsassn.bc.ca] 
Sent: Thursday, September 25, 2014 3:01 PM
To: Swanson, Kathryn RBCM:EX
Subject: RE: RBCM Reciprocal Membership Discount

Hi Kathryn,

Apologies for the delay in response but I've been away.

We are happy to help spread the word on this. Please craft a message and send it to bcma at lists.vvv.com and we will send it to members.

Good luck with your program!

Theresa Mackay
Executive Director, BC Museums Association
675 Belleville Street, Victoria, BC, V8W 9W2
Direct: 250-356-5694 Main: 250-356-5700 www.museumsassn.bc.ca     

Join us for Conference 2014 in Penticton BC from Oct 22 – 25!

-----Original Message-----
From: Swanson, Kathryn RBCM:EX [mailto:KSwanson at royalbcmuseum.bc.ca]
Sent: Wednesday, September 10, 2014 5:06 PM
To: Mackay, Theresa
Subject: RBCM Reciprocal Membership Discount

Hi Theresa,

I'm wondering if the BCMA can send out a mass communication to membership coordinators of Museums and Galleries on my behalf and what channels you might have available for me to do that. I'm drafting up a letter to ask BC Museums and Art Galleries to participate in our reciprocal membership discount program. Currently at the following attractions our members can receive a 20% discount at their attractions and vice versa and would like to put a call out for other Museums and Galleries to participate.

The program is different from the NARM program, which we only offer to our members who donate $1000 and above, which offers complimentary admission to galleries across North America. The reciprogcal discount is a great way to add additional benefits for our value-based members while supporting our partners.

Let me know if you have any channels available for me to use. I'm currently generating my own list but want to make sure I don't miss anyone.
____________________________________________________________________________
__________________
Kathryn Swanson      Membership and Marketing Coordinator  |  Museum
Operations

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